Call today on +61 (2) 9477 1355

Call today on +61 (2) 9477 1355
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Giving CRM for rental businesses a boost with the right software

Giving CRM for rental businesses a boost with the right software

Find out how this software can give your CRM capabilities the boost it needs.

Find out how this software can give your CRM capabilities the boost it needs.

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Are you keeping up with CRM?

Most rental companies like yours are challenged with the task of keeping up with the ever-increasing demand for rental equipment. One of the main keys to your business’s success is to ensure that the rental processes operate smoothly at all times.

Sometimes, when your company is busy managing all these internal processes, you may lose track of your customers’ needs and preferences. Alongside streamlining operations, improving your Customer Relationship Management, or CRM for short, is paramount for the continued success of your rental business.

With the help of rental software, however, you can keep close tabs on your customers, find new ways to cater to their needs, and increase brand loyalty in the long run. 

CRM For Rental Businesses IMG 1

Are you keeping up with CRM?

Most rental companies like yours are challenged with the task of keeping up with the ever-increasing demand for rental equipment. One of the main keys to your business’s success is to ensure that the rental processes operate smoothly at all times.

Sometimes, when your company is busy managing all these internal processes, you may lose track of your customers’ needs and preferences. Alongside streamlining operations, improving your Customer Relationship Management, or CRM for short, is paramount for the continued success of your rental business.

With the help of rental software, however, you can keep close tabs on your customers, find new ways to cater to their needs, and increase brand loyalty in the long run.

How can rental software give CRM for rental businesses a boost?

Here are the main ways rental software can help you improve CRM for rental businesses:

Allows better communication

Rental software improves communication with your customers. It sends out automated emails, notifications, and alerts about their current rentals, gives them payment reminders, and helps them get in touch with your team for help via a customer portal at any time.

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Centralises customer data

The software allows your team to put all customer information into one database. This makes it easy for staff to find the necessary information about a customer’s preferences. With this information, your staff can cater to your customer’s unique requirements more easily.

Enables targeted marketing

With the CRM feature of rental software, you can segment your customers based on their preferences, rental history, and their behaviours. This information can help your rental business run targeted marketing campaigns to upsell products and increase customer engagement.

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Streamlines the booking process

If the booking process for rentals is too complicated or confusing, potential customers are going to turn away. The software, however, can help streamline the booking process with features like quick booking and rental cancellations to improve customer experience.

Collects helpful feedback

Rental software comes with features that allow you to collect feedback and reviews from customers. Since the software is available 24/7, customers can drop in their feedback at any time and this information can help your rental business identify areas of improvement.

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MCS Rental Software—ANZ’s leading rental software provider

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For more than 40 years, we have been one of the world’s leading rental software solution providers and we’ve helped many businesses over the years experience the many benefits of rental management software.

With our software solutions, you can expect a plethora of benefits for your business, such as streamlined operations, increased efficiency, high profits, and improved CRM capabilities.

If you’re looking for the ideal software to boost CRM for rental businesses—call MCS today. 

Our solutions

Rental solutions software

Construction software

Event rental software

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FAQs

Will my staff need training before using this software?

Training isn’t necessary as our rental software is very user-friendly, but we do offer training sessions to help your staff get up to speed with our software.

Will this software be compatible with my existing software?

Yes, our rental software is designed to integrate seamlessly with your business’s existing software, such as accounting tools.

Can my rental software solution be customised?

Yes, it can. At MCS, we don’t believe in giving our customers a one-size-fits-all solution. We work with you to customise your rental software to meet your business’s unique needs and requirements.

Get in touch

Discover how MCS-rm event hire software solutions can change the way you manage your hire business—call us at +61 (2) 9477 1355 or fill out the form.